Interact is the premiere gathering of Europe’s digital advertising industry, where leading advertisers, industry experts, agencies and media owners come together to celebrate the achievements of the industry, analyse emerging business and technology trends, and reflect together on the challenges for the coming year and how best to address them.

The programme features rich interactive discussions weaving in analysts, academia, media and other influencers, a pan-European and global focus, an informal and confidential atmosphere for high-level networking, and a policy and regulatory dimension that is often neglected in other industry fora. Interact is a chance for attendees to get a brain dump on business and technical developments outside of one’s immediate areas of expertise, make valuable new business contacts and take forward a sense of excitement and common purpose in this fast-moving and complex industry.



David Shing

Digital Prophet, AOL

Read More

Sarah Mansfield

VP Global Media, Unilever

Read More

Gian Fulgoni

CEO & Co-founder, ComScore

Read More

Daniel Knapp

Senior Director, Advertising, IHS Technology

Read More

John. Montgomery

EVP, Global Brand Safety, GroupM

Read More

Chris Clarke

Chief Creative Officer, International DigitasLBi

Read More

Stephan Noller

Managing Director, ubirch GmbH

Read More

Nigel Gilbert

VP Strategic Development EMEA, AppNexus

Read More

Marco Bertozzi

Vice President Europe, Head of Sales, Spotify

Read More

Anita Caras

International Research Director, AOL

Read More

Anne Goodman

SVP, Sales Enablement and Advertising Technology

Read More

Constantine Kamaras

Chairman of the Board of Directors, IAB Europe

Read More

To be continued

Coming soon

Read More

Interact 2017 Conference Pricing

EARLY BIRD – Full Delegate Registrations 850 + VAT = 1028.50 Euro*

* The registration fee covers entrance to the full two-day conference, including all side events, coffee breaks, lunch, the gala dinner on May 23 2017 and VAT. If you are registering as National IAB Guest, IAB Europe Board Member or International IAB, you should have received by email a discount code to use. Media partners, speakers, and moderators will be registered by the IAB Europe Team. For any other questions, please contact **National Guest Registrations are limited and subject to availability. For any question, please contact your National IAB.


Interact 2017 Schedule

Day 1: 23 May

  • 10.00-11.00 Welcome breakfast
  • 11.00-17.30 Conference Programme 
  • 19.00-24.00 Gala Dinner Programme

Day 2: 24 May 

  • 09.30-15.30 Conference Programme 

Interact  Conference

May 23 – 24, 2017

Want updates on the agenda, speakers and attendees? Leave us your email. We’ll pass them along.


MIXX Awards

THE MIXX Awards recognise and celebrate the year’s best digital advertising campaigns in Europe.

Winning entries will be showcased to educate the marketplace about what works and why in digital marketing, as well as inspire the industry by highlighting new ideas and future trends.

All European campaigns that have won a digital award in a national or international award competition are invited to participate.

The MIXX Awards 2017 will be presented on the evening of May 23 at the Gala Dinner of the IAB Europe Interact conference in Amsterdam.

Entries Open: 1 February, 2017/Entries Close: 17 March, 2017

Categories | Jury | Shortlist | Winners


Research Awards

The IAB Europe Research Awards recognise and showcase great European digital research projects and the contribution they have made to the development of the digital advertising industry.

Winning projects will become part of the IAB Europe expanding libraries of proof points, including the Programmatic, Multi-Device and Connected World and Ad Effectiveness libraries, for industry professionals to use in their strategies and daily work.

The Research Awards 2017 will be presented on the evening of May 23 at the Gala Dinner of the IAB Europe Interact conference in Amsterdam.

Entries Open: 1 February, 2017 / Entries Close: 17 March, 20217

Categories | Jury | Shortlist | Winners



Thanks to the support of our committed sponsors, we are able to deliver a successful conference with great professionals and full of business insights and creativity. We offer a large range of sponsorship opportunities, which give our sponsors maximum visibility. If you wish to become an official sponsor of the Interact 2017 conference, please do not hesitate to contact Alison

Download the Sponsorship Pack


Interact offers an excellent opportunity to reach decision-makers, international advertisers, publishers, media companies, agencies, and market research companies that are involved in the European online advertising sector. As a media partner you will receive a range of benefits, including interviews with the most recognised experts in the digital advertising industry, as well as a mention in all communications, from newsletters to advertisements. If you wish to become a media partner or an association partner of the Interact 2017 conference, please do not hesitate to contact Colombe. Click here to view the Interact 2017 Marketing Kit. 


We partner with like-minded associations that share our ambitions for the digital advertising industry. If you wish to become an industry partner of the Interact 2017 conference, please do not hesitate to contact Colombe.



NH Collection Amsterdam Barbizon Palace Hotel

Prins Hendrikkade, 59-72 1012 AD Amsterdam – The Netherlands



For speaking opportunities, please contact Townsend Feehan / For sponsorship opportunities, please contact Alison Fennah