Interact 2018 2017-11-17T16:42:48+00:00

Interact with its track record of incisive guidance from senior leaders and unrivalled networking opportunities is always a must-attend event for the digital advertising industry.

In 2018 this is truer than ever. Interact is in Milan, on 23-24 May just as GDPR becomes an operational reality with all that means for both consumers and marketers and how audiences are to be reached. And this is just one of the industry level changes you can expect. To be sure you are across all the big issues, Save The Date in your calendar!

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2018 Speakers

TOM GOODWIN

Executive Vice President of Innovation, Zenith USA

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Tom is responsible for understanding new technology, behaviors and platforms, and ideating and implementing solutions for clients that take advantage of the new opportunities these make possible. He is also a broadly recognized author, columnist, and professional speaker. At Zenith, Tom’s focus is leading innovation and understanding trends and likely future scenarios, with the goal of unleashing the power of emerging platforms, new technology and devices, to produce robust business results. Tom is voted the #1 voice in Marketing by LinkedIn and has over 450,000 followers on the platform. He is also ranked as one of the top 30 people to follow on Twitter by Business Insider, and in the top two people in Advertising to follow by Fast Company. An industry provocateur and commentator on the future of marketing and business, Tom is a columnist for the Guardian, TechCrunch and Forbes, and frequent contributor to The World Economic Forum Agenda, GQ, Ad Age, Wired, Ad Week, Inc, and Digiday. He features on Global TV as a regular guest on i24News’s “Cutting Edge” section about the future. Tom frequently speaks around the world at conferences and to clients about business transformation, technological disruption, innovation in advertising, and the future of entertainment, retail, mobility and finance. Tom is currently working on a commissioned book by Kogan Page, titled “Digital Darwinism,” and is a member of The Wharton Future of Advertising Program.  

ROB NORMAN

Chief Digital Officer & Chairman North America, GroupM

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Rob is Global Chief Digital Officer of GroupM, a Director of WPP Digital and BBC Global News. In addition, Rob is a Governor of The Center for the Digital Future at USC and of the Future of Advertising Project at Wharton and a member of the Facebook Client Council. Rob’s job is to lead the Group’s understanding of the disruptors and the disrupted and promote scalable innovation for clients. In social media, Rob has a large footprint including over 150,000 followers on LinkedIn, a platform which he uses to promote the integrity of digital marketplaces as a mechanism to ensure the industry knows what GroupM and its clients expect from the vendor community. Rob is widely published and works with a wide portfolio of our clients from Chanel to Unilever, Nestle, NBC Universal and many others. A 30-year veteran, Rob’s personal goal is to remain relevant and to use the experience of the old and combine it with knowledge of the new to create value for clients. Rob lives in Connecticut and is beloved by the airline industry for his carbon footprint.

NIGEL GILBERT

VP Strategic Development EMEA, AppNexus

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Digital media pioneer, Nigel Gilbert leads AppNexus' strategic development across Europe. He has been with the company now for over 5 years, and has been at the vanguard of programmatic growth in Europe over that time.  Prior to joining AppNexus, he served as Head of Orange Ad Market (UK & FR) for France Telecom. He was responsible for all commercial operations at Orange Ad Market, the real-time bidding (RTB) exchange. In 2001 Nigel co-founded Unanimis, the first and largest digital publisher network in the UK. As Commercial Director for Unanimis, Nigel established and managed operations for eBay, BBC, Channel 5, and the London Stock Exchange, among others.

HOSSEIN HOUSSAINI

Global Head of Programmatic Solutions, Havas Group

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Hossein Houssaini joined Havas Media in 2015 with the mission to build the global music data alliance between Havas and Universal Music Group (Vivendi). He has helped global clients like Emirates, Hyundai, Kia, Disney & Telefonica to transform digitally. Since the beginning of 2017, he also consults clients on a group level for creative and media. Hossein has helped to produce a global training program (Havas University), which today is part of every Havas’ employees development plan, and is available for clients as well. The first training course launched is called the “100% Programmatic Program” and has already certified over 6,000 participants. Before HAVAS, Hossein created IPG Mediabrands’ first Trading Desk, Cadreon, in DACH (GSA) and shortly after, acted as Director Technology for all audience buying platforms (Mediabrands Audience Platform), bringing programmatic to the region. Before Cadreon, Hossein worked for Google, starting in tech support and then moving to a sales manager role re-establishing the Rich Media business for DACH (GSA) & the Nordics, launching projects like YouTube Masthead and developing the markets to a successful business.  Hossein joined the global board of i-com in 2017. This community is comprised of the most extensive international group of industry leaders on the forefront of Smart Data Marketing, ranging from CMOs to top Data Scientists.  
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AWARDS

MIXX Awards Europe

The MIXX Awards recognise and celebrate the best digital advertising campaigns in Europe.

Winning entries will be showcased to educate the marketplace about what works and why in digital marketing, as well as inspire the industry by highlighting new ideas and future trends.

All European campaigns that have been entered into a national or international award competition are invited to participate.

Gold, Silver and Bronze awards are available for each category. Gold award winners will be entered into the MIXX Grand Prix award representing the pinnacle of achievement in European digital marketing this year.

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MIXX Awards Europe open for entries in:
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Research Awards

The IAB Europe Research Awards recognise and showcase great European digital research projects and the contribution they have made to the development of the digital advertising industry.

Winning projects will become part of the IAB Europe expanding libraries of proof points, including the Programmatic, Multi-Device and Connected World and Ad Effectiveness libraries, for industry professionals to use in their strategies and daily work.

The Research Awards 2017 were presented on the evening of May 23 at the Gala Dinner of the IAB Europe Interact conference in Amsterdam.

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2017 SPONSORS

Thanks to the support of our committed sponsors, we are able to deliver a successful conference with great professionals and full of business insights and creativity. We offer a large range of sponsorship opportunities, which give our sponsors maximum visibility. If you wish to become an official sponsor of the Interact 2018 conference, please do not hesitate to contact Alison

2017 MEDIA PARTNERS

Interact offers an excellent opportunity to reach decision-makers, international advertisers, publishers, media companies, agencies, and market research companies that are involved in the European online advertising sector. As a media partner you will receive a range of benefits, including interviews with the most recognised experts in the digital advertising industry, as well as a mention in all communications, from newsletters to advertisements. If you wish to become a media partner or an association partner of the Interact 2018 conference, please do not hesitate to contact Colombe

2017 INDUSTRY PARTNERS

We partner with like-minded associations that share our ambitions for the digital advertising industry. If you wish to become an industry partner of the Interact 2018 conference, please do not hesitate to contact Colombe.

 

Interact 2018 Venue

SuperStudio Piu, Milan

CONTACT

For speaking opportunities, please contact Townsend Feehan / For sponsorship opportunities, please contact Alison Fennah